Electronic business, or e-business, is the application of information and communication technologies (ICT) in support of all the activities of business. e-commerceCommerce constitutes the exchange of products and services between businesses, groups and individuals and can be seen as one of the essential activities of any business. Electronic commerce focuses on the use of ICT to enable the external activities and relationships of the business with individuals, groups and other businesses.

Chance and Challenges Rapidly changing consumer behavior
Shifting consumer loyalties
Ineffective consumer engagement
Lack of a consumer-centric model
Rising costs
Inability to cope with the advancments in technology that empower consumers with access to multiple shopping channels

How GlobalView delivers business value

E -Business

Our strengths in enterprise content management are:

Workflow design Content repository, template and taxonomy design Repository integration and migration Implementation Multi-site management

E- marketing

Our strengths in e-Marketing are:

Campaign and marketing program management Personalization Reporting and analytics Closed-loop marketing (email, phone, print, online, public media, etc.)

Enterprise Portals

Our strengths in enterprise portals are:

Infrastructure and architecture User experience Analytics and business intelligence expertise Portal management Security professionals with expertise in designing single-sign-on solutions Enterprise application integration (EAI)